eBody is an independent supplement retailer, and their target was to increase online community and sales in the #FitFam community. By carefully selecting a number of high level bloggers, vloggers and instagrammers, we were able to develop a committed community for eBody from the amazing content they gave us.

ClienteBodyServicesStrategy, Branding, Social Media, Brand AmbassadorsYear2016Linkhttp://www.ebody.co.uk

SOCIAL MEDIA

We were able to repurpose the ambassador content on the eBody social pages and website, to showcase real women behind the brand, and the reviews we collected from them improved the product legitimacy.

BRAND AMBASSADORS

Within three months the results were:

Our ambassador campaign increased transactions by 250%

Conversion rate doubled between July and August

The ambassador campaign increased brand awareness, which helped organic search traffic to increase by 69%

Ambassador content resulted in a 170% increase in website traffic from Instagram