Our main offices are located in the heart of Maidenhead and we work with a number of businesses in and around the area. Our SEO isn’t limited to a local market, whether you’re looking for a national campaign or a campaign specific to Maidenhead then we can help.

But thanks for making a local search to find us, we hope that our approach to SEO stands out from the more questionable short-term tactics that you might be used to.

Rankings we've achieved

Mobile Insurance – #1

Baby Names – #1

Hiking Holidays – #1

Cakes – #4

Industrial Flooring – #1

Pregnancy – #1

Roller Garage Doors – #1

Tea Towels – #2

Printed Tea Towels – #1

Industrial Shutters – #1

PPC Management – #1

Brochure Design – #2

Used Trucks – #1

Phone Insurance – #1

Here are some of the places our clients have been featured

How Does Google/Bing Rank a Website?

A search engine’s primary goal is to return the most relevant results. Relevance is based on two things; the content of page and what other people think of that content (based on links).

At BOSS Digital we focus on what is called ‘user intent’; if a user searches for a keyword, we make sure that your site provides the right type of content for all possible intentions of that keyword search.

Let’s take your search as an example, you’ve asked Google to find SEO in Maidenhead or something to that effect; we’ve provided information about our Maidenhead offices, a local map and talked specifically about the area. And that goes a long way to helping us rank for the term. But this is just one aspect of our SEO.

SEO and Brand Development

When SEO is done well, your website becomes an asset to your business; Google and Bing will treat your current and future content with authority and your site will convert more cost-effectively than ever.

At BOSS Digital we use a multi-channel approach to SEO. To succeed in search, Google and co need to understand that your website reflects a strong brand and developing a strong brand is where BOSS Digital comes in.

How Does BOSS Digital Develop a Brand?

Content Development

Not only to identify and satisfy user intent, but also to create valuable content that people share and link to.

Link Solicitation

We’ll promote your content and find genuine, authoritative links.

Social Media

Sharing content and engaging your audience with a blog is a great way to tell Google how awesome your brand is!

User Experience

Engaging with a brand is not easy if the user experience sucks, we make sure it doesn’t through the use of functionality and applied best practices.

Conversion Rate Optimisation

The ultimate goal of everything we do – we analyse and test improvements to your website’s sales process.

FAQ's

Whilst we can provide detailed monthly reports, we prefer to give weekly updates on the two or three most important KPI’s (Key Performance Indicators) along with what these mean and what we’ll be focusing on as a result. We find this far more active/dynamic approach enables us to progress much faster.

Due to the significant overheads attached to each campaign, we request a three month notice period if the campaign is brought to an end. However, this is not enforced for the first six months so that you understand exactly how we work and the kind of results we achieve.

You will have one primary point of contact but we like each member of our team to have direct client contact as they are best placed to discuss the details of their work. If you would rather it was all funnelled through one person, that’s not a problem!

Nobody can, but we do agree clear targets and then either smash them or die trying. We understand that results are everything, and expect you to judge our performance by the ROI it provides to your business.

We’re in Maidenhead, just off the M40, M25 and M4. The office is based in the own centre with parking, and we’re about a 4 minute walk to the station which is on the Cross Rail line into central London. If you’re looking to work with a partner in Maidenhead and interested in generating more business online then please get in touch.

BOSS Digital
3 Blandy House
King Street
Maidenhead
Berkshire
SL6 1DZ

recent seo articles

CONTACT US

Are you interested in our services? Contact us using one of the methods below.

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SERVICES

Explore all of our services below.

The first step is to perform in depth research into your business, target audience and competitors to develop a complete strategy for your brand and content, along with all paid and organic channels.

If required, we will then use our research to propose a complete brand identity, including your brand core, product features, organisational values and visual identity.

Before starting any content development, it’s essential that the technical foundations are in place, including domain health, site speed and mobile compatibility.

In order to differentiate the brand we need a number of big ideas to spearhead the content activity, driven by influencer engagement. There must also be a clear content framework that defines the subject and format of content within the monthly calendar.

once the content strategy is defined we need to be clear on the role and objective of each channel, including the search engines, email, blogging and social media sites.

Alongside the brand strategy there should be a targeted advertising campaign focused on lead generation within an agreed CPA (Cost Per Acquisition). Common channels for a CPA campaign include PPC, remarketing and social direct response.

We believe in rapid iteration and that requires regular analysis and reporting focused on a small number of key performance indicators, with the primary emphasis always on sales.