3 Easy Ways To Achieve your Goals on Facebook
This week Dan discusses 3 easy ways to achieve your goals on Facebook.
The Importance of Scrutinising User Intent
This week Dan discusses the importance of content in relation to user intent and how best to implement it.
The power of brand for the professional services sector
This post is co-authored by Dan Holt, founder and MD of Boss Digital, and John Maffioli, founder and MD of Maxop. John was the youngest ever director within the business development department of Ernst & Young and now delivers business consultancy to the majority of the UK’s top 20 legal and accounting firms. The post […]
Ding Ding Ding! It’s Panda Round 4!
On May 20th, Google sent out a haymaker (announced by Matt Cutts on Twitter, keeping it casual) in the form of the Panda 4.0 update, attacking low quality and spammy content. This had a huge and immediate effect on the entire map of the internet, proving that Google is still the Muhammad Ali of causing […]
Dove Reports that Social Media is Crushing Self-Esteem in Women
It’s been reported this week that social media has led to a decrease in self-esteem amongst women. The study conducted by Dove surveyed 1,000 women and over half admitted to feeling unhappy with their own bodies after viewing photos of their friends online. The poll marked a decade since their campaign for “real beauty” launched […]
The New Twitter Layout: Great or Grim?
Twitter started testing its radical new profile layout in March, and has been a (much avoided) option for all Twitter users since April 22nd. For those clinging on to the old layout tooth and nail, we’ve got some grave news for you: Twitter is making the new layout mandatory on May 28th, aka Twudgement Day. […]
3 Ways to Recover from Penguin
This week Dan discusses recovering from a Penguin Penalty.
How companies that have no right to succeed on Facebook completely nail it
As I’ve written about in the past, I believe just about every business can benefit from Facebook IF they do it well, so the question is how do you do it well if you operate in a market that nobody cares about? The kind of market where the product from one company is more or […]
Let’s Get Social: Did They Really Mean to Get Social or Not?
If you haven’t seen it already – where have you been? You don’t need to be in the marketing bizz to understand why this video is both awful and brilliant in equal measures. The video was taken at the Social Media Marketing World convention earlier this month and features Mary McCoy, an Inbound Marketing Associate […]
Hiring Marketers: Experience VS Raw Talent
This week, Dan and Nick discuss the pros and cons of hiring experienced and talented marketers and those with a raw and natural talent.
