Writing Junk Mail Jargon? 6 Tips for Writing Email Marketing Copy For Law Firms
Immediately, you might be thinking, ‘why would my clients ever want to receive a newsletter from me?’ It’s a valid concern if you’re a little self-conscious about your marketing efforts. Millions of emails are sent shooting through the net, and plenty of them inevitably end up in a lonely inbox – never to be opened. […]
5 Instagram Tips To Help Your Law Firm Reel In New Followers In 2022
If your law firm doesn’t yet have an Instagram account, 2022 is the year to get started. With over 2.9 billion visits per month, Instagram is now the 7th most visited website in the world – so if your law firm doesn’t yet have an account, you will be missing out on a lot of […]
Socials for Solicitors: 5 Law Firms Using Tiktok That Are Going Viral
If you haven’t got TikTok downloaded, we just wanted to ask: what’s it like being productive? Really. We miss it. And we’re not alone. In 2020, 96% of consumers increased their online video consumption, and 9 out of 10 viewers said that they wanted to see more videos from brands and businesses. In fact, as […]
From The Bar To Video Star: 3 Video Marketing Ideas For UK Law Firms In 2022
In recent years, video marketing has grown exponentially within the legal sector – and with good reason. An increasing number of UK law firms have now experienced the benefits of video marketing. And naturally, where one firm sees success, others will soon follow. With this in mind, if your law firm is yet to indulge […]
Social Media Marketing For Lawyers: 3 London Law Firms To Inspire You In 2022
The UK legal market is highly competitive, and London-based law firms arguably have the toughest gig of all. Home to thousands of law firms, London is the epicentre of the UK’s legal market and houses some of the biggest players in the world, including Clifford Chance, Allen & Overy and Linklaters. With that being said, […]
Reaching New Heights: How to Boost Facebook Posts for Law Firms
Facebook is the perfect place for law firms to improve their brand. From increased brand awareness to more leads at the top of your funnel, the importance of social media should never be underestimated. With over 2.9 billion (yup, billion with a ‘b’) users, there are plenty of potential clients out there waiting to connect […]
Local SEO For Law Firms: 5 Tips To Help Put Your Firm On The (Virtual) Map In 2022
Over 45% of all online searches involve users looking for local information. This is a figure that only increases for the legal industry, with many law firms keen to serve clients in and around their local area. On top of this, the legal industry has been ranked the most competitive when it comes to SEO, […]
New Year, New You? 3 Things To Consider When Rebranding Your UK Law Firm in 2022
For many, a new year equals a fresh start. Whether it’s setting new goals or carrying out a complete rebrand, now is the time to make those necessary changes and start 2022 on a high. But take note of the use of ‘necessary’ before making any big decisions – rebranding for law firms is not […]
Transporting Leaky Egg’s Between US State Lines Is A Federal Crime! – Navigating Twitter For Law Firms
It’s easy to use Twitter poorly, especially as a law firm. Admittedly it does play a more supporting role in your social media strategy. LinkedIn will probably take the brunt of your work with its professional networking capabilities, but Twitter is one of the best platforms for audience engagement, and should not be simply passed […]
SEO & Tell: 5 SEO Metrics Every Law Firm Needs To Monitor
So, you have an SEO strategy, but how effective is it? To understand to what extent, you need to know which SEO metrics to track and what they mean for your law firm. And if you’re just starting out, you’ve come to the right place. We’ve put together a list of 5 of the top […]